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Why invest with eBullion


Investment in precious metals such as gold, silver, platinum, and palladium can provide much-needed diversification and help protect your portfolio from risk. eBullion is a secure digital solution that makes purchasing and selling precious metals easier for everyone.

Perpetually Affordable - Buy as little as ₹100 from eBullion
Low entry cost

Own precious metals for as little as ₹100.

Safe - Your holdings are fully insured and held in third-party secure vaults. | eBullion
Asset-backed

The metal you buy is fully insured and held in third-party vaults

Direct Ownership - Pooled ownership model, with individual title and ability to get physical metal | eBullion
Direct ownership

Pooled ownership model, with individual title and ability to get physical metal

Real-time pricing - Pricing is linked to wholesale market prices
Two-way pricing

Pricing is transparent and real-time based on global benchmarks

At eBullion, only metals from London Good Delivery brands are vaulted. Insured and held in reputed 3rd party vaults.
Safe & Trusted

Only metals from London Good Delivery brands are vaulted. Insured and held in reputed 3rd party vaults

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24x7

Always-on platform accessible via smartphone or a laptop

Instant Liquidity
Instant Liquidity

Instant execution with timely and secure bank settlements

100% Digital
100% Digital

Buy physical metals completely online using your Android / iOS device or desktop.

Platinum Bulletin

Platinum demand

Platinum demand expected to be 7.86 million ounces in 2025

Platinum Jewelry demand

As per WPIC forecast, Platinum jewelry expected to rise 2% in 2025

Platinum expected to unlock Hydrogen Economy

As per WPIC, Global Platinum demand from PEM electrolysers and Hydrogen Fuel cells / Fuel Cell EVs to reach 900 Koz by 2030.

Buy Platinum Online

Platinum Precious Metal Explained

Unique Properties

Platinum is a rare and precious metal known for its exceptional properties. It is highly resistant to corrosion and tarnish, making it ideal for a variety of industrial and jewelry applications. Its dense and heavy nature, combined with a high melting point, adds to its unique characteristics.

Historical Significance

Platinum has been valued for centuries for its beauty and rarity. It was used by ancient civilizations and later became a symbol of luxury and prestige in the modern era. Its limited availability and unique properties have made it a sought-after metal.

How Platinum is Mined

Primary Sources

Platinum is primarily mined from ores found in geologically complex regions. The major sources of platinum include South Africa, Russia, and North America. These regions have rich deposits of platinum-group metals (PGMs) that are extracted through mining operations.

Extraction Process

The extraction of platinum involves several complex steps. The ore is first crushed and milled to separate the platinum particles. It is then subjected to a series of chemical processes to remove impurities and obtain pure platinum. The final product is refined to achieve the desired purity level.

Uses of Platinum

Industrial Applications

Platinum is widely used in various industrial applications due to its excellent catalytic properties. It is a key component in catalytic converters for vehicles, which help reduce harmful emissions. Additionally, platinum is used in electronics, chemical processing, and medical devices.

Jewelry and Luxury Items

Platinum's lustrous appearance and durability make it a popular choice for high-end jewelry. It is often used in engagement rings, wedding bands, and other fine jewelry pieces. Its premium nature and timeless appeal add to its desirability.

Platinum Jewellery

Timeless Elegance

Platinum jewelry is renowned for its timeless elegance and sophistication. Its white, lustrous finish complements any gemstone, making it a preferred choice for special occasions. Platinum engagement rings and wedding bands symbolize enduring love and commitment.

Durability and Strength

Platinum's durability and strength ensure that jewelry pieces retain their beauty and integrity over time. Unlike other metals, platinum does not wear away or lose its shine, making it ideal for everyday wear. It is also hypoallergenic, suitable for those with sensitive skin.

Premium Nature of Platinum as Compared to Gold

Exclusivity and Prestige

Platinum is considered more exclusive and prestigious than gold due to its rarity and unique properties. It is often associated with luxury and high status. Platinum jewelry and items are seen as symbols of sophistication and wealth.

Higher Density and Weight

Platinum's higher density and weight give it a substantial feel, adding to its premium nature. It is denser than gold, making platinum items feel more solid and valuable.

Platinum is Now Cheaper than Gold

Market Dynamics

Recent market dynamics have made platinum cheaper than gold. Factors such as supply-demand imbalances and economic conditions have influenced the prices of these metals. This presents an opportunity for investors to acquire platinum at a relatively lower cost.

Investment Potential

The current price difference between platinum and gold offers a unique investment opportunity. Investors can take advantage of platinum's lower price and potential for future appreciation. As market conditions change, platinum prices may rise, providing substantial returns.

Rareness Comparison of Platinum and Gold

Limited Supply

Platinum is significantly rarer than gold. The annual production of platinum is much lower compared to gold, contributing to its exclusivity. For example, for every ounce of platinum mined, approximately ten ounces of gold are extracted.

Geographic Concentration

Platinum deposits are concentrated in a few regions, mainly South Africa and Russia. This geographic concentration adds to the metal's rarity and value. In contrast, gold deposits are more widely distributed globally.

Physical Investing - Tougher than Gold and Silver

Storage and Security

Physical investing in platinum poses challenges related to storage and security. Platinum's high value requires secure storage facilities, adding to the cost of investment. Additionally, the risk of theft or loss is a concern.

Market Accessibility

The market for physical platinum is less accessible compared to gold and silver. Finding buyers and sellers for platinum can be more challenging, affecting liquidity. Investors may face difficulties in selling platinum quickly at market value.

Purity - 99.95% Minted Bars

High Purity Standards

Platinum bars offered by eBullion are minted with a purity of 99.95%, ensuring the highest quality for investors. These bars are certified for their weight and purity, providing assurance of authenticity.

Investment-Grade Quality

The high purity of platinum bars makes them ideal for investment purposes. Investors can be confident in the value and integrity of their holdings. The bars are stamped with a hallmark indicating their purity and weight.

How Digital Platinum Investment Works the Best

Convenience and Accessibility

Digital platinum investment offers unparalleled convenience and accessibility. Investors can buy and sell platinum online through platforms like eBullion, eliminating the need for physical handling and storage. Transactions can be completed quickly and securely from anywhere.

Lower Transaction Costs

Digital platinum investment typically involves lower transaction costs compared to physical investing. There are no storage fees or security concerns, reducing the overall cost of investment. This makes digital platinum a cost-effective option for investors.

Enhanced Security

Digital platinum investments are stored in secure, insured vaults, ensuring the safety of your holdings. eBullion provides digital certificates of ownership, offering transparency and trust. Investors can track their investments in real-time and access their accounts easily.

Platinum Relevance in Hybrid Vehicles

Catalytic Converters

Platinum plays a crucial role in the automotive industry, particularly in catalytic converters. These devices help reduce harmful emissions from vehicles, making platinum essential for meeting environmental regulations. Hybrid and electric vehicles also use platinum in fuel cells.

Growing Demand

As the demand for cleaner and more efficient vehicles increases, the demand for platinum is expected to grow. Hybrid and electric vehicles are becoming more popular, driving up the need for platinum in catalytic converters and other components.

Hydrogen Economy - Relevance of Platinum

Fuel Cells

Platinum is a key component in hydrogen fuel cells, which are used to generate electricity from hydrogen gas. These fuel cells are crucial for developing a sustainable hydrogen economy. Platinum's catalytic properties make it ideal for this application.

Clean Energy

The shift towards clean and renewable energy sources is driving the demand for platinum. Hydrogen fuel cells offer a sustainable and eco-friendly alternative to traditional energy sources. Platinum's role in these technologies positions it as a vital metal for the future.

Long Term Perspective - Can Platinum Catch Up with Gold Again?

Market Trends

Historically, platinum has traded at a premium to gold. However, recent market trends have seen platinum prices fall below gold. Factors such as industrial demand, supply constraints, and economic conditions will influence platinum's future performance.

Investment Outlook

Platinum has the potential to catch up with gold again in the long term. As industrial applications expand and demand increases, platinum prices may rise. Investors with a long-term perspective can benefit from the potential appreciation of platinum.

Ideal Asset Allocation for Platinum in Your Portfolio

Diversification Benefits

Including platinum in your investment portfolio offers diversification benefits. Its unique properties and industrial applications provide a counterbalance to traditional assets like stocks and bonds. This diversification can enhance portfolio stability and reduce risk.

Balanced Allocation

An ideal asset allocation for platinum involves a balanced approach. Investors should consider their financial goals, risk tolerance, and market conditions when determining the allocation. A diversified portfolio that includes platinum can offer long-term growth and stability.